Privacy and Cookies Policy
We at The Scarlet Sage Herb Co. respect your concerns about privacy.
This Privacy Policy describes how your personal information is collected, used, and shared when you visit or make a purchase from scarletsage.com (the “Site”).
We also describe the measures we take to protect the security of the information and how you can contact us about our privacy practices.
PERSONAL INFORMATION WE COLLECT
When you visit the Site, we automatically collect certain information about your device, including information about your web browser, IP address, time zone, and some of the cookies that are installed on your device. Additionally, as you browse the Site, we collect information about the individual web pages or products that you view, what websites or search terms referred you to the Site, and information about how you interact with the Site. We refer to this automatically-collected information as “Device Information”.
We collect Device Information using the following technologies:
- “Cookies” are data files that are placed on your device or computer and often include an anonymous unique identifier. For more information about cookies, and how to disable cookies, visit http://www.allaboutcookies.org.
- “Log files” track actions occurring on the Site, and collect data including your IP address, browser type, Internet service provider, referring/exit pages, and date/time stamps.
- “Web beacons”, “tags”, and “pixels” are electronic files used to record information about how you browse the Site.
Additionally when you make a purchase or attempt to make a purchase through the Site, we collect certain information from you, including your name, billing address, shipping address, payment information (including credit card numbers) email address, and phone number. We refer to this information as “Order Information”.
When we talk about “Personal Information” in this Privacy Policy, we are talking both about Device Information and Order Information.
HOW DO WE USE YOUR PERSONAL INFORMATION?
We use the Order Information that we collect generally to fulfill any orders placed through the Site (including processing your payment information, arranging for shipping, and providing you with invoices and/or order confirmations).
Additionally, we use this Order Information to:
- Communicate with you, send you promotional materials and administer your participation in special events, contests, sweepstakes, programs, offers, surveys and market research
- Screen our orders for potential risk or fraud
- Process your payments
- Create and manage your account
- Respond to your inquiries
- Operate, evaluate and improve our business (including developing new products and events, enhancing and improving our services; managing our communications; analyzing our products and customer base; performing data analytics; and performing accounting, auditing and other internal functions)
- Verify your identity
- Comply with and enforce applicable legal requirements, relevant industry standards, contractual obligations and our policies.
We use the Device Information that we collect to help us screen for potential risk and fraud (in particular, your IP address), and more generally to improve and optimize our Site (for example, by generating analytics about how our customers browse and interact with the Site, and to assess the success of our marketing and advertising campaigns).
We also may use the information in other ways for which we provide specific notice at the time of collection.
In addition, we use information collected through cookies, web beacons, pixels, web server logs and other automated means for purposes such as (i) customizing our users’ visits to our websites and apps, (ii) delivering content tailored to our users’ interests and the manner in which our users browse our websites and apps, and (iii) managing our websites, apps and other aspects of our business. To the extent required by applicable law, we will obtain your consent before collecting information using cookies or similar automated means.
SHARING YOUR PERSONAL INFORMATION
We share your Personal Information with third parties to help us use your Personal Information, as described above.
- For example, we use Shopify to power our online store--you can read more about how Shopify uses your Personal Information here: https://www.shopify.com/legal/privacy.
- We also use Google Analytics to help us understand how our customers use the Site -- you can read more about how Google uses your Personal Information here: https://www.google.com/intl/en/policies/privacy/. You can also opt-out of Google Analytics here: https://tools.google.com/dlpage/gaoptout.
- We also use Cookies provided by Facebook. These Cookies operate in different ways but they are both used in connection with Scarlet Sage advertising served to a user of the Scarlet Sage web site on Facebook, the recognition of such users and the devices used by the user to access Facebook and the Scarlet Sage web site.
Facebook Pixel is the Cookie placed by Facebook. It enables Scarlet Sage to measure, optimize and build audiences for advertising campaigns served on Facebook. In particular it enables Scarlet Sage to see how our users move between devices when accessing the Scarlet Sage web site and Facebook, to ensure that Scarlet Sage’s Facebook advertising is seen by our users most likely to be interested in such advertising by analysing which content a user has viewed and interacted with on the Scarlet Sage web site. For further information about the Facebook Pixel please see:
https://en-gb.facebook.com/business/help/651294705016616
Finally, we may also share your Personal Information to comply with applicable laws and regulations, to respond to a subpoena, search warrant or other lawful request for information we receive, or to otherwise protect our rights.
BEHAVIOURAL ADVERTISING
As described above, we use your Personal Information to provide you with targeted advertisements or marketing communications we believe may be of interest to you. For more information about how targeted advertising works, you can visit the Network Advertising Initiative’s (“NAI”) educational page at http://www.networkadvertising.org/understanding-online-advertising/how-does-it-work.
You can opt out of targeted advertising by using the links below:
- Facebook: https://www.facebook.com/settings/?tab=ads
- Google: https://www.google.com/settings/ads/anonymous
- Bing: https://advertise.bingads.microsoft.com/en-us/resources/policies/personalized-ads
- Omnisend emailings: we place an "unsubscribe" link in the footer of every email
- AdRoll's Network: You can opt out of receiving personalized ads served by AdRoll or on their behalf by clicking on the blue icon that typically appears in the corner of the ads they serve and following the instructions provided or by clicking here. Please note that this “opt out” function is browser-specific and relies on an “opt out cookie”: thus, if you delete your cookies or upgrade your browser after having opted out, you will need to opt out again. To know more about AdRoll privacy settings, click on: https://www.adrollgroup.com/privacy
Additionally, you can opt out of some of these services by visiting the Digital Advertising Alliance’s opt-out portal at: http://optout.aboutads.info/.
BLOCKING OUR USE OF COOKIES
You can block our use of Cookies at any time by activating the settings in your web browser. Please visit All About Cookies where you can find comprehensive information on cookie management for a wide variety of web browsers.
WHAT HAPPENS IF YOU BLOCK COOKIES?
If you choose to withhold consent to Scarlet Sage’s use of Cookies, or subsequently block Cookies that you previously consented to, some aspects of the Scarlet Sage web site may not work properly and you may not be able to access all or part of our Scarlet Sage web site.
DO NOT TRACK
Please note that we do not alter our Site’s data collection and use practices when we see a Do Not Track signal from your browser.
YOUR RIGHTS
If you are a European resident, you have the right to access personal information we hold about you and to ask that your personal information be corrected, updated, or deleted. If you would like to exercise this right, please contact us through the contact information below.
Additionally, if you are a European resident we note that we are processing your information in order to fulfill contracts we might have with you (for example if you make an order through the Site), or otherwise to pursue our legitimate business interests listed above. Additionally, please note that your information will be transferred outside of Europe, including to Canada and the United States.
DATA RETENTION
When you place an order through the Site, we will maintain your Order Information for our records unless and until you ask us to delete this information.
CHANGES
We may update this privacy policy from time to time in order to reflect, for example, changes to our practices or for other operational, legal or regulatory reasons.
AGE OF CONSENT
By using this site, you represent that you are at least the age of majority in your state or province of residence, or that you are the age of majority in your state or province of residence and you have given us your consent to allow any of your minor dependents to use this site.
NOTICE TO CALIFORNIA RESIDENTS
Subject to certain limitations under California Civil Code § 1798.83, California residents may ask us to provide them with (i) a list of certain categories of personal information that we have disclosed to third parties for their direct marketing purposes during the immediately preceding calendar year, and (ii) the identity of those third parties. To make this request, California residents may contact us as specified in the “How to Contact Us” section below.
CONTACT US
For more information about our privacy practices, if you have questions, or if you would like to make a complaint, please contact us by e-mail at love@scarletsage.com or by mail using the details provided below:
The Scarlet Sage Herb Co.
[Re: Privacy Compliance Officer]
1193 Valencia St. San Francisco California US 94110